Explanation the role of green innovation on environmental and organizational performance according to the moderating role of human resource manner and management commitment

Document Type : Original Article

Authors

1 Assistant Professor, Department of Public Administration, Payam Noor University, Tehran, Iran

2 Assistant Professor, Department of Business Administration, Payam Noor University, Tehran, Iran

10.22098/cpa.2024.14190.1025

Abstract

The aim of the current research is to investigate the role of green innovation in environmental performance and organizational performance, taking into account the moderating role of human resource practices and management commitment in Kurdistan Cement Company. The statistical population of the study includes all employees of Kurdistan Cement Company in 1402, amounting to 100 individuals, and a sample size of 80 individuals was selected based on the Cochran formula. The research tools include a general questionnaire with 35 questions, a green performance questionnaire with 10 questions, an environmental performance questionnaire with 5 questions, an organizational performance questionnaire with 4 questions, a human resource practices questionnaire with 13 questions, and a management commitment questionnaire with 3 questions. The collected data were analyzed using structural equation modeling in Smart PLS software. The results showed that green innovation has a significant and positive effect on organizational performance, environmental performance, and human resource practices. Additionally, human resource practices have a moderating role in the relationship between green innovation and environmental performance, as well as between green innovation and organizational performance. Furthermore, management commitment positively and significantly moderates the relationship between green innovation and environmental performance, as well as between green innovation and organizational performance, through human resource practices.

Keywords